Easter 2025 Spending Soars - £2.3 Billion in Spending and a Golden Opportunity for UK Retailers

As spring rolled in, so did one of the busiest weekends for UK retailers—Easter 2025. More than just a holiday, Easter has become a key shopping season, and this year, Brits didn’t hold back.

New data reveals that UK consumers spent a staggering £2.3 billion over the Easter period [Talking Retail]. From luxury eggs to lamb roasts, garden décor to weekend getaways, shoppers were out in full force, making it one of the most lucrative Easters to date.

🛒 What Did Brits Spend Their Money On in Easter 2024?

Chocolate may still reign supreme, but Easter spending now stretches across multiple categories:

• £415 million went toward food and drink alone [AHDB]—highlighting the continued importance of family meals and at-home celebrations.
• Supermarket sales hit record highs, driven by premium treats, gifting items, and Easter-themed marketing.
• According to Finder, 41% of UK adults planned to spend on chocolate this Easter, while 35% budgeted for special meals, and nearly 1 in 5 splurged on days out or travel [Finder].

These figures show a shift in consumer behaviour—Easter isn’t just about eggs anymore; it’s a full-blown seasonal event that businesses can bank on.

📈 What’s Fueling the Surge?

Several factors are driving this uplift in spending:

• Post-winter optimism: Consumers are embracing feel-good moments after months of grey skies and tighter budgets.
• Experiential spending: More people are investing in activities and moments—not just things.
• Retail readiness: Businesses are better equipped than ever to cater to Easter shoppers with well-timed promotions, curated bundles, and seamless checkout options.

But here’s the kicker—during busy seasons, payment processing costs can skyrocket, eating into your hard-earned profits. That’s where being smart about your merchant services matters.

🐝 Beewise Can Help You Save Big This Easter and Every Season

At Beewise, we know seasonal surges are a blessing but they shouldn’t come with bloated fees.

That’s why we offer:

• Card machine rentals at the UK’s lowest rates
• Quotes starting from just 0.3%
• Tailored packages for retailers, cafés, salons, and many other UK businesses

With Beewise, businesses can save up to 40% on transaction fees, money that can go straight back into stock, staff, or seasonal marketing.

And when the footfall increases, you’ll have the peace of mind that every payment is quick, secure, and cost-effective.